jeudi 28 mai 2015

Bayern Munich sign an agreement with Alibaba to collect 90 million fans


Bayern Munich sign an agreement with Alibaba to collect 90 million fans Signed German club Bayern Munich, the Bundesliga champion football, signed an agreement with Chinese commercial website (Ali Baba) to launch the default store, the Bavarian club is looking through it to collect more than 90 million fans. The Chinese company announced through a statement that the agreement, which also took place in cooperation with the company (DHL) German services international courier, for the launch of a private club Bavarian area seeks through "Tmall", which offers international trade service retail through the website section. For his part, highlighted the Managing Director of Bayern Munich, Karl-Heinz Rummenigge, announcing the signing of this contract on Wednesday: "We are happy that we will be able to get closer to more Chinese fans." The Rummenigge had traveled specially to the city of Hangzhou in east China where there is a site operations center (Ali Baba) to sign this contract. He added: "being able to launch products (the club) is essential in order to communicate with the Chinese fans." The head of the Department of retail markets on site (Ali Baba), Jeff Zhang Bayern Munich, is one of the first teams that will receive special shop through "Tmall" service, pointing out that this agreement is "an important European strategy of our campaign a step." In the framework of the German team's efforts to get closer to the Chinese market, Bayern Munich will tour in the capital Beijing and in the cities of Shanghai and Canton mid-July next year, making it the first round them in this Asian country since 2012. The tour will include the establishment of friendly matches with both Valencia and Inter Milan, as well as local club Gwangju Afaragrand.